Outline 2015



  • Executive Summary - Mission & Vision
  • Business Assumptions
  • Summary SWOT Analysis
  • Financial Overview
  • PLAN AND BUDGET BY REVENUE SEGMENTS
  • Rooms
  • Competitive set analysis
  • Segmental analysis & Full year strategy
  • Monthly trend analysis & Key strategy
  • Monthly revenue & Op. profit trend analysis
  • SWOTs and Proposed Action Plans
  • Food & Beverages (incl lifestyle events)
  • Events - Segmental analysis & strategy
  • 2015 vs 2014 outlet revenue mix
  • Outlet analysis & strategy
  • Revenue Indicator Analysis (outlet wise)
  • COS % Analysis
  • Monthly revenue & Op. profit trend analysis
  • SWOTs and Proposed Action Plans
  • Leisure Operations
  • Memberships - Competitor Analysis and Full year strategy
  • Memberships - Monthly revenue & Op. profit trend analysis
  • Memberships - SWOTs and Proposed Action Plans
  • Berthing/ Livery - Competitor Analysis and Full year strategy
  • Berthing/ Livery - Monthly revenue & Op. profit trend analysis
  • Berthing/ Livery - SWOTs and Proposed Action Plans
  • Lessons - Monthly trend analysis & key strategy
  • Lessons - Monthly revenue & Op. profit trend analysis
  • MOD
  • SPA - Analysis & Strategy
  • SPA - Revenue Indicator Analysis
  • SPA - Monthly revenue & Op. profit trend analysis
  • MOD - Revenue Analysis
  • SPA & MOD - SWOTs and Proposed Action Plans
  • Rent & Other Income
  • Rent - Analysis & Strategy
  • Rental - SWOTs and Proposed Action Plans
  • Payroll & Related Expenditure
  • Payroll & Related costs vs. Revenue
  • Payroll & Related vs Staff count
  • Payroll & Related - Headcount
  • Payroll & Related analysis by operating department
  • Payroll & Related - SWOTs and Proposed Action Plans
  • Overhead cost summary (ALL)
  • Key cost drivers (ALL)
  • Overhead expenditure - SWOTs and Proposed Action Plans
  • Appendix


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